Overview
Are you fed up with dull lessons and jargon involving Digital Marketing? Digital Marketing is something that most business owners struggle with.
This course will provide you with everything you need to take control of Digital Marketing. With this course, you will discover short and well-defined video-based instruction to learn the most productive methods to be practised in any Digital Marketing Business.
Additionally, you will develop your Digital Marketing knowledge, learn tools and different platforms such as SEO, Adwords, Email Marketing, Analytics, Mobile App marketing, social media including Facebook, Twitter, Instagram, LinkedIn, etc. to play a marketing role.
Fast track your career, profession or business with this course and expand your expertise in the field specific to your needs.
Your Learning Goals:
- Learn helpful tips and tricks for Digital Marketing and apply techniques for better outcomes.
- Gain the digital skills required to kick-start your career in this exciting field.
- Be able to help your clients to achieve better results and become a professional Digital Marketer.
- Become a freelancer and increase the possibilities of earnings.
- Unveil the secret digital marketing tricks from video series segment.
- Utilise the digital tools available, engage the targeted audience, market products and solve problems.
- Learn from the expert and understand an array of technical backgrounds.
Who is this Course for?
Digital Marketing Masterclass – 12 Courses in 1 is perfect for anyone trying to learn potential professional skills.
As there is no experience and qualification required for this course, it is available for all students from any academic background.
CPD Certificate from Course Gate
At the successful completion of the course, you can obtain your CPD certificate from us. You can order the PDF certificate for £9 and the hard copy for £15. Also, you can order both PDF and hardcopy certificates for £22.
Entry Requirement:
- This course is available to all learners, of all academic backgrounds.
- Learners should be aged 16 or over to undertake the qualification.
- Good understanding of English language, numeracy and ICT are required to attend this course.
Career path
This course opens a new door for you to enter the relevant job market and also gives you the opportunity to acquire extensive knowledge along with required skills to become successful. You will be able to add our qualification to your CV/resume which will help you to stand out in the competitive job industry.
Course Curriculum
Introduction | |||
Welcome | 00:01:00 | ||
General Tips & Tricks Series | |||
How to register your company | 00:04:00 | ||
How to see Email Sender’s Company and Logo in Your Gmail | 00:02:00 | ||
How to Generate sitemap of a website | 00:03:00 | ||
How to protect a website from Spam on WordPress | 00:02:00 | ||
Quick way to identify whether the website is Mobile optimized | 00:03:00 | ||
How to identify registration data of website | 00:01:00 | ||
How to identify duplicate content from the web | 00:03:00 | ||
How to create google alerts | 00:03:00 | ||
How to find the age of the domin | 00:02:00 | ||
How to check if the website server is down | 00:01:00 | ||
How to create text notes thatwill self destruct after being read | 00:02:00 | ||
How to send google search information to your friends | 00:03:00 | ||
How to find webhost of any website | 00:02:00 | ||
Discover new sites that are similar to what you like alredy | 00:03:00 | ||
How to easily highlight the important parts of a web page | 00:01:00 | ||
How to share you email online without worrying about spam | 00:02:00 | ||
How to get compute level answers without searching | 00:03:00 | ||
The easiest way to setup email reminders | 00:03:00 | ||
How to find the original URL tht’s hiding behind a short URL | 00:02:00 | ||
How to corrupt a file you shared online | 00:01:00 | ||
How to create a throwaway email | 00:02:00 | ||
How to check if your email account has been compromised | 00:01:00 | ||
How to register website on Google search console | 00:06:00 | ||
How to Optimize your website homepage | 00:06:00 | ||
How to add a sitemap on google search | 00:07:00 | ||
How to shortlist targeted keyword list in google keyword planner | 00:08:00 | ||
How to set international targeting on google search | 00:02:00 | ||
How to remove a URL from google search engine | 00:03:00 | ||
How to identify competitors keyword | 00:08:00 | ||
How to leverage top sites to get on google search results | 00:04:00 | ||
Discover powerful data analytics to mesure SEO performance | 00:06:00 | ||
How to do keyword research | 00:11:00 | ||
How to write perfect title tags for search engines | 00:05:00 | ||
How to optimise heading tags, external and internal links | 00:08:00 | ||
What are backlinks & how to get them | 00:06:00 | ||
How to write a perfect Meta description | 00:06:00 | ||
How to enhance speed & performance of your website | 00:04:00 | ||
YouTube | |||
Youtube account setup | 00:04:00 | ||
Account optimization | 00:09:00 | ||
How to create & setup Youtube channel banner | 00:05:00 | ||
Youtube channel tags, thumbnails & custom thumbnails | 00:08:00 | ||
Analyse Youtube keyword research | 00:05:00 | ||
Youtube SEO techniques | 00:07:00 | ||
What are Youtube cards & how does it work | 00:06:00 | ||
How to optimise comments & reply them in bulk | 00:03:00 | ||
How to grow your channel with competitor Analysis | 00:07:00 | ||
How to manage multiple YouTube accounts | 00:02:00 | ||
A simple yet powerful trick to increase your subscribers list | 00:03:00 | ||
Youtube Paid Advertising | 00:13:00 | ||
How to monetise your YouTube channel | 00:02:00 | ||
Google Adwords | |||
What are Google Ads & how does it work | 00:16:00 | ||
Account setup | 00:04:00 | ||
Competitors analysis | 00:08:00 | ||
Campaign types & how to select the right campaign | 00:07:00 | ||
Bids & Budgets | 00:08:00 | ||
How to target the right audience | 00:07:00 | ||
Google Ads advance campaign settings | 00:07:00 | ||
Choosing the right keywords | 00:05:00 | ||
How to write ads that gets more clicks | 00:06:00 | ||
Google Analytics | |||
How to install tracking code on your website | 00:04:00 | ||
How to add filters & remove internal traffic | 00:04:00 | ||
How to track paid campaigns | 00:04:00 | ||
How to look and analyse different segment data | 00:06:00 | ||
How to configure goals in google analysics | 00:05:00 | ||
How to link google Adwords account | 00:03:00 | ||
How to manage multiple analytics accounts | 00:02:00 | ||
How to remove spam traffic | 00:04:00 | ||
Email Marketing | |||
Email marketing tools set up ( Mailchimp and Gestresponse | 00:10:00 | ||
How to install signup or popup forms on the website | 00:17:00 | ||
How to collect email address without a wbsite | 00:05:00 | ||
How to create a ‘Hook’ to your signup forms | 00:08:00 | ||
Discover the psychology behind acquiring more leads | 00:09:00 | ||
Email marketing automation process | 00:08:00 | ||
Email analytics | 00:07:00 | ||
Linkedln | |||
How to increase your connections in no time | 00:08:00 | ||
Secret of LinkedIn InMails | 00:05:00 | ||
Discover the best ways to use Linkedin Groups | 00:09:00 | ||
How to setup a company page on Linkedin | 00:04:00 | ||
How to increase traffic to your website using Linkedin blog | 00:07:00 | ||
Twitter Account setup | 00:03:00 | ||
Knowing Twitter features | 00:06:00 | ||
Following twitter accounts | 00:03:00 | ||
Twitter profile optimisation | 00:06:00 | ||
How to get Twitter followers | 00:10:00 | ||
Posting first 5 tweets for engagement | 00:05:00 | ||
Leveraging Hashtags to increase your tweets visibility | 00:04:00 | ||
What are twitter polls & how do you use them | 00:05:00 | ||
A powerful trick to acquire customers on twitter | 00:03:00 | ||
How to get followers retweet your post | 00:03:00 | ||
How to embed a twitter button to your website or post | 00:02:00 | ||
Twitter analytics | 00:04:00 | ||
Set your Facebook page | 00:05:00 | ||
Facebook Icon, cover image & description | 00:06:00 | ||
How to get your first page likes | 00:08:00 | ||
Discover how to increase your page likes | 00:02:00 | ||
How to manage multiple Facebook page | 00:03:00 | ||
Facebook comments | 00:05:00 | ||
Leveraging Facebook groups | 00:05:00 | ||
Facebook Autoposting | 00:04:00 | ||
Run a competition | 00:06:00 | ||
Facebook Ads | 00:04:00 | ||
How to get best out of Facebook | 00:15:00 | ||
Facebook pixel & Re-marketing | 00:04:00 | ||
How to setup a Instagram business profile | 00:07:00 | ||
Set up Instagram bio & profile image | 00:03:00 | ||
Leveraging Instagram accounts | 00:06:00 | ||
A simple way to create free content on Instagram | 00:05:00 | ||
Secret of hashtags on Instagram | 00:04:00 | ||
Reposting Instagram App | 00:04:00 | ||
How to get genuine Instagram followers | 00:05:00 | ||
Discover how to grow your business through Instagram stories | 00:04:00 | ||
How to get your posts reposted on Instgram by influncers | 00:05:00 | ||
Mobile App | |||
A quick way to do App store marketing research | 00:16:00 | ||
How to discover the estimate size of your market | 00:08:00 | ||
Discover the best ways to promote your app | 00:15:00 | ||
App installs via Facebook Ads | 00:16:00 | ||
App installs via Google Ads | 00:14:00 | ||
How to make money from your app | 00:08:00 | ||
How to optimise your App store listing? | 00:14:00 | ||
Discover growth hacking techniques for App downloads | 00:09:00 | ||
Techniques to get to the top of App store ranking | 00:07:00 | ||
Certificate and Transcript | |||
Order Your Certificates or Transcripts | 00:00:00 |
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