Description:
The importance of social media marketing for businesses and organizations is no longer questioned. It has become a worldwide trend which helps businesses and organizations connect with their customers online. Now, every company needs a dynamic web presence.
The Complete Online Course on Social Media for Business covers the concepts and application of social media marketing and will equip you with the skills to plan and implement a successful social media marketing strategy. You will understand the social media foundations, and how to plan goals and create a vision. You will learn how to meaningfully measure social media engagement using platforms such as Twitter, Facebook, blogs, LinkedIn, YouTube and their useful features.
Who is this Course for?
Complete Online Course on Social Media for Business is perfect for anyone trying to learn potential professional skills.As there is no experience and qualification required for this course, it is available for all students from any academic background.
Entry Requirement:
- This course is available to all learners, of all academic backgrounds.
- Learners should be aged 16 or over to undertake the qualification.
- Good understanding of the English language, numeracy and ICT are required to attend this course.
CPD Certificate from Course Gate
At the successful completion of the course, you can obtain your CPD certificate from us. You can order the PDF certificate for £9 and the hard copy for £15. Also, you can order both PDF and hardcopy certificates for £22.
Career path
This course opens a new door for you to enter the relevant job market and also gives you the opportunity to acquire extensive knowledge along with required skills to become successful. You will be able to add our qualification to your CV/resume which will help you to stand out in the competitive job industry.
Course Curriculum
Social Media Marketing | |||
Introduction | 00:30:00 | ||
Understanding the Value of Social Media Buzz and What It Can Do For Your Business | 01:00:00 | ||
Developing a Winning Social Media Marketing Plan | 01:00:00 | ||
Setup and Manage a Facebook Page That Works | 01:00:00 | ||
Tweet Your Way to Online Prominence | 01:00:00 | ||
Build Your Network with LinkedIn | 01:00:00 | ||
Captivate Your Audience with YouTube | 01:00:00 | ||
Conclusion | 00:15:00 | ||
Social Media Management for Business | |||
Module One – Getting Started | 00:30:00 | ||
Module Two – What is Social Media? | 00:30:00 | ||
Module Three – Defining Your Social Media Policy (I) | 00:15:00 | ||
Module Four – Defining Your Social Media Policy (II) | 00:30:00 | ||
Module Five – Creating a Living Document | 00:30:00 | ||
Module Six – Keeping an Eye on Security | 00:30:00 | ||
Module Seven – Rules to Follow When Posting (I) | 00:30:00 | ||
Module Eight – Rules to Follow When Posting (II) | 00:30:00 | ||
Module Nine – Benefits of Social Media | 00:30:00 | ||
Module Ten – The Pitfalls of Social Media | 00:30:00 | ||
Module Eleven – Listen to Your Customers | 00:30:00 | ||
Module Twelve – Wrapping Up | 00:30:00 | ||
Activities | 00:00:00 | ||
Facebook Marketing Basics | |||
Introduction to Facebook | 00:15:00 | ||
Why You Should Care | 00:15:00 | ||
Setting up a Facebook Page | 00:30:00 | ||
How to Get More Likes for Your Facebook Page | 00:30:00 | ||
Facebook Advertising | 00:30:00 | ||
How Much Does Facebook Advertising Cost? | 00:30:00 | ||
Marketing on Facebook | 01:00:00 | ||
Create a Content Calendar | 00:15:00 | ||
Understanding Edge Rank & the Art of Engagement | 00:15:00 | ||
Twitter Marketing | |||
TWITTER FOR BUSINESS | 00:15:00 | ||
TOP TWITTER TIPS | 00:15:00 | ||
TWITTER IS | 00:15:00 | ||
BUSINESS TERMS | 00:15:00 | ||
WHY USE TWITTER FOR MARKETING | 00:15:00 | ||
TWITTER MARKETING BASICS | 01:00:00 | ||
TWITTER METRICS | 00:30:00 | ||
YOUR BIO | 00:15:00 | ||
WHEN TO TWEET | 00:15:00 | ||
BUILDING YOUR COMMUNITY | 00:15:00 | ||
GENERATING LEADS | 00:15:00 | ||
REAL-TIME TWITTER MARKETING | 00:15:00 | ||
ENGAGEMENT | 00:15:00 | ||
TWETIQUETTE (TWEETING ETIQUETTE) | 00:15:00 | ||
Social Bookmarking | |||
Introduction To Social Bookmarking | 00:30:00 | ||
The Essential Benefits Of Social Bookmarking | 00:30:00 | ||
Way To Use Social Bookmarking Correctly | 00:30:00 | ||
Make Money Social Bookmarking | 01:00:00 | ||
Identify The Social Bookmarking Competitors | 00:15:00 | ||
Tips To Avoid Wrapping Traps | 00:15:00 | ||
Recommended Reading | |||
Recommended Reading : Complete Online Course on Social Media for Business | 00:00:00 | ||
Mock Exam | |||
Mock Exam- Complete Online Course on Social Media for Business | 00:30:00 | ||
Final Exam | |||
Final Exam- Complete Online Course on Social Media for Business | 00:30:00 | ||
Certificate and Transcript | |||
Order Your Certificates or Transcripts | 00:00:00 |
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