Complete Online Course on Social Media for Business

5( 1 REVIEWS )
536 STUDENTS

Description:

The importance of social media marketing for businesses and organizations is no longer questioned. It has become a worldwide trend which helps businesses and organizations connect with their customers online. Now, every company needs a dynamic web presence.

The Complete Online Course on Social Media for Business covers the concepts and application of social media marketing and will equip you with the skills to plan and implement a successful social media marketing strategy. You will understand the social media foundations, and how to plan goals and create a vision. You will learn how to meaningfully measure social media engagement using platforms such as Twitter, Facebook, blogs, LinkedIn, YouTube and their useful features.

Who is this Course for?

Complete Online Course on Social Media for Business is perfect for anyone trying to learn potential professional skills.

As there is no experience and qualification required for this course, it is available for all students from any academic background.

Entry Requirement:

  • This course is available to all learners, of all academic backgrounds.
  • Learners should be aged 16 or over to undertake the qualification.
  • Good understanding of the English language, numeracy and ICT are required to attend this course.

Career path

This course opens a new door for you to enter the relevant job market and also gives you the opportunity to acquire extensive knowledge along with required skills to become successful. You will be able to add our qualification to your CV/resume which will help you to stand out in the competitive job industry.

Course Curriculum

Social Media Marketing
Introduction 00:30:00
Understanding the Value of Social Media Buzz and What It Can Do For Your Business 01:00:00
Developing a Winning Social Media Marketing Plan 01:00:00
Setup and Manage a Facebook Page That Works 01:00:00
Tweet Your Way to Online Prominence 01:00:00
Build Your Network with LinkedIn 01:00:00
Captivate Your Audience with YouTube 01:00:00
Conclusion 00:15:00
Social Media Management for Business
Module One – Getting Started 00:30:00
Module Two – What is Social Media? 00:30:00
Module Three – Defining Your Social Media Policy (I) 00:15:00
Module Four – Defining Your Social Media Policy (II) 00:30:00
Module Five – Creating a Living Document 00:30:00
Module Six – Keeping an Eye on Security 00:30:00
Module Seven – Rules to Follow When Posting (I) 00:30:00
Module Eight – Rules to Follow When Posting (II) 00:30:00
Module Nine – Benefits of Social Media 00:30:00
Module Ten – The Pitfalls of Social Media 00:30:00
Module Eleven – Listen to Your Customers 00:30:00
Module Twelve – Wrapping Up 00:30:00
Activities 00:00:00
Facebook Marketing Basics
Introduction to Facebook 00:15:00
Why You Should Care 00:15:00
Setting up a Facebook Page 00:30:00
How to Get More Likes for Your Facebook Page 00:30:00
Facebook Advertising 00:30:00
How Much Does Facebook Advertising Cost? 00:30:00
Marketing on Facebook 01:00:00
Create a Content Calendar 00:15:00
Understanding Edge Rank & the Art of Engagement 00:15:00
Twitter Marketing
TWITTER FOR BUSINESS 00:15:00
TOP TWITTER TIPS 00:15:00
TWITTER IS 00:15:00
BUSINESS TERMS 00:15:00
WHY USE TWITTER FOR MARKETING 00:15:00
TWITTER MARKETING BASICS 01:00:00
TWITTER METRICS 00:30:00
YOUR BIO 00:15:00
WHEN TO TWEET 00:15:00
BUILDING YOUR COMMUNITY 00:15:00
GENERATING LEADS 00:15:00
REAL-TIME TWITTER MARKETING 00:15:00
ENGAGEMENT 00:15:00
TWETIQUETTE (TWEETING ETIQUETTE) 00:15:00
Social Bookmarking
Introduction To Social Bookmarking 00:30:00
The Essential Benefits Of Social Bookmarking 00:30:00
Way To Use Social Bookmarking Correctly 00:30:00
Make Money Social Bookmarking 01:00:00
Identify The Social Bookmarking Competitors 00:15:00
Tips To Avoid Wrapping Traps 00:15:00
Recommended Reading
Recommended Reading : Complete Online Course on Social Media for Business 00:00:00
Mock Exam
Mock Exam- Complete Online Course on Social Media for Business 00:30:00
Final Exam
Final Exam- Complete Online Course on Social Media for Business 00:30:00

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