Description:

Learn how to create winning sales copy and boost audience engagement with the Content Marketing Course. This course covers everything you need to know to drive high levels of traffic to your site, including how to create the perfect content marketing plan. Topics include how a value ladder works, techniques for optimising an article, the secret to mastering marketing emails and how to turn clicks into conversions.

Learning Objectives:

• Learn how to build brand identity, define your business and target audience.
• Understand the key principles of email, YouTube and video marketing.
• Master blogging, copywriting and SEO, with our expert tips and techniques.
• Get step-by-step training on how to create the perfect marketing plan.
• Design your first value ladder for your marketing sales funnel

Who is This course for? 

Requirements

Our Content Marketing Course is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation.

Career Path

On successful completion, learners will have an excellent understanding of the principles of digital marketing and how to utilise its tools to drive traffic and create engaging content. This qualification is particularly useful for learners who are pursuing the following careers:

• Digital Marketing Executive
• Marketing Manager
• SEO Content Writer/Copywriter
• Content Marketing Manager
• Digital Marketing Analyst
• Social Media Assistant