Local SEO For The Small Business Owner

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Local SEO For The Small Business Owner

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Local SEO For The Small Business Owner Take This Course

Course Overview

In this competitive job market, you need to have some specific skills and knowledge to start your career and establish your position. This Local SEO For The Small Business Owner will help you understand the current demands, trends and skills in the sector. The course will provide you with the essential skills you need to boost your career growth in no time.

The Local SEO For The Small Business Owner will give you clear insight and understanding about your roles and responsibilities, job perspective and future opportunities in this field. You will be familiarised with various actionable techniques, career mindset, regulations and how to work efficiently.

This course is designed to provide an introduction to Local SEO For The Small Business Owner and offers an excellent way to gain the vital skills and confidence to work toward a successful career. It also provides access to proven educational knowledge about the subject and will support those wanting to attain personal goals in this area.

Learning Objectives

  • Learn the fundamental skills you require to be an expert
  • Explore different techniques used by professionals
  • Find out the relevant job skills & knowledge to excel in this profession
  • Get a clear understanding of the job market and current demand
  • Update your skills and fill any knowledge gap to compete in the relevant industry
  • CPD accreditation for proof of acquired skills and knowledge

Who is this Course for?

Whether you are a beginner or an existing practitioner, our CPD accredited Local SEO For The Small Business Owner is perfect for you to gain extensive knowledge about different aspects of the relevant industry to hone your skill further.

It is also great for working professionals who have acquired practical experience but require theoretical knowledge with a credential to support their skill, as we offer CPD accredited certification to boost up your resume and promotion prospects.

Entry Requirement

Anyone interested in learning more about this subject should take this Local SEO For The Small Business Owner. This course will help you grasp the basic concepts as well as develop a thorough understanding of the subject.

The course is open to students from any academic background, as there is no prerequisites to enrol on this course. The course materials are accessible from an internet enabled device at anytime of the day.

CPD Certificate from Course Gate

At the successful completion of the course, you can obtain your CPD certificate from us. You can order the PDF certificate for £9 and the hard copy for £15. Also, you can order both PDF and hardcopy certificates for £22.

Career path

The Local SEO For The Small Business Owner will help you to enhance your knowledge and skill in this sector. After accomplishing this course, you will enrich and improve yourself and brighten up your career in the relevant job market.

Course Curriculum

Introduction To The Course
What To Expect In This Course 00:01:00
Who Am I? Why I Created This Course 00:03:00
What is local SEO? 00:04:00
Pricing – This Course Vs. Using An SEO Agency 00:03:00
Setting Up a Simple Website for Business
Do You Build Your Own Website Or Pay Someone Else To Build It? 00:02:00
Why Your Website Must Be Mobile Friendly in 2015 00:02:00
Learning WordPress – A Simple Content Management System 00:03:00
Squarespace – Simple For The “Do It Yourself” Crowd 00:03:00
Setting Up Your Google+ Business Page
Introduction To Google+ For Business 00:02:00
A Poor Google+ Business Page Vs. a Good Google+ Business Page 00:06:00
An Example Google+ Business Page Setup 00:05:00
Using Canva To Create a Header Image 00:02:00
Posting on Google+ For Business 00:02:00
Setting Up Your Yelp Business Page
Setting Up a Yelp Business Page 00:02:00
Basic Social Media Setup
Facebook Business Page Setup 00:03:00
Setting Up a LinkedIn Business Page 00:02:00
Setting Up a Twitter Profile 00:02:00
Run a Social Media Contest To Generate Buzz 00:02:00
Creating Business Listings for Local SEO
Name, Address, and Phone Consistency For Your Business 00:03:00
Building Citations (aka Business Listings) 00:09:00
What are Data Aggregators? 00:03:00
Tools For Building Citations, Rank Tracking & More
Check Citation Errors For Free With Moz Local 00:06:00
Using Brightlocal for Building Citations, Monitoring Reviews, Tracking & More 00:07:00
GeoRanker For Checking Your Rankings 00:01:00
UpCity Local SEO 00:12:00
Optimizing Your Website for Local SEO
Adding Name, Address, and Phone (NAP) To Your Website 00:04:00
Using The “WordPress Local SEO” Plugin For Your Site 00:02:00
Local SEO Articles Worth Reading 00:05:00
Content Writing
Why Content Is So Important 00:05:00
Building Content Pages For Your Services 00:03:00
The Google Keyword Planner – Keyword Research 00:04:00
Adding Heading Tags 00:01:00
Adding an “Alt” Tag To Your Images 00:04:00
Hiring a Writer for Only $5 00:06:00
Link To Other Relevant Content On Your Website 00:03:00
Social Syndication
Setting Up JetPack To Post On Social Media Automatically 00:03:00
Asking for Reviews From Your Customers
Why reviews are very important for your small business 00:04:00
The Review Generator Handout 00:02:00
Getting Links From Other Websites aka Backlinks
What Are Backlinks? 00:04:00
Simple Ways To Get Backlinks for Small Businesses 00:02:00
Other Business Sites To Consider Signing Up On
Thumbtack 00:02:00
Angie’s List & HomeAdvisor 00:02:00
Where To Go From Here
Your Overwhelmed – If Your Willing To Hire Someone 00:02:00
Conclusion
Wrapping Up 00:03:00
Certificate and Transcript
Order Your Certificates or Transcripts 00:00:00
Local SEO For The Small Business Owner

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