Description:
The core of business prosperity endures in its powerful marketing strategies. The Marketing (4 Course Bundle) course will be ideal for you to ensure the growth of your business. This course covers:
(1) Marketing
(2) Digital Marketing
(3) Social Media Marketing
(4) Viral Marketing
You will learn the basics of traditional Marketing, following with Digital Marketing that helps to brand your products and services to grab the attention of your targeted customers through the Internet. Study about Social Media Marketing and some best strategies that you can apply for advertising and selling products, and grasp how Viral Marketing can bring a massive difference in promoting your business.
Who is the course for?
- Marketing professionals or business owners who want to learn more about marketing.
- Anyone who needs to become an expert in the marketing area.
Entry Requirement:
- This course is available to all learners, of all academic backgrounds.
- Learners should be aged 16 or over to undertake the qualification.
- Good understanding of English language, numeracy and ICT are required to attend this course.
Career path
This course opens a new door for you to enter the relevant job market and also gives you the opportunity to acquire extensive knowledge along with required skills to become successful. You will be able to add our qualification to your CV/resume which will help you to stand out in the competitive job industry.
Course Curriculum
Marketing | |||
Module One – Getting Started | 00:30:00 | ||
Module Two – What is Marketing | 00:30:00 | ||
Module Three – Common Marketing Types (I) | 00:30:00 | ||
Module Four – Common Marketing Types (II) | 00:30:00 | ||
Module Five – The Marketing Mix | 00:30:00 | ||
Module Six – Communicating the Right Way | 01:00:00 | ||
Module Seven – Customer Communications | 00:30:00 | ||
Module Eight – Marketing Goals | 00:30:00 | ||
Module Nine – The Marketing Funnel | 00:20:00 | ||
Module Ten – Marketing Mistakes (I) | 01:00:00 | ||
Module Eleven – Marketing Mistakes (II) | 01:00:00 | ||
Module Twelve – Wrapping Up | 00:30:00 | ||
Recommended Reading Materials – Level 3 Diploma in Marketing | 00:00:00 | ||
Digital Marketing | |||
Sales and Marketing | 00:30:00 | ||
How Internet Marketing Works | 01:00:00 | ||
How To Make Money With Internet Marketing | 01:00:00 | ||
What is Affiliate Marketing | 00:30:00 | ||
Competition in Internet Marketing | 00:30:00 | ||
Researching in Internet Marketing | 01:00:00 | ||
Desperate Niches | 00:30:00 | ||
Profitable Niches | 00:30:00 | ||
Clickbank | 00:30:00 | ||
What is Traffic? | 00:30:00 | ||
Traffic vs. Relevance | 00:30:00 | ||
Article Marketing | 01:00:00 | ||
Paid forms of Traffic – 1 | 01:00:00 | ||
Paid forms of Traffic – 2 | 01:00:00 | ||
Keywords in SEO(Search Engine Optimization) | 00:30:00 | ||
Search Engine Optimization 2 | 00:30:00 | ||
Best SEO Practice | 02:00:00 | ||
Blogs – WordPress | 01:00:00 | ||
Blogs – WordPress II | 03:00:00 | ||
Email Marketing I | 00:30:00 | ||
Email Marketing II | 01:00:00 | ||
Internet Marketing Strategy I | 01:00:00 | ||
Your own website vs free options online I | 00:30:00 | ||
Your own website vs free options online II | 01:00:00 | ||
Social Media Marketing | |||
Introduction | 00:30:00 | ||
Understanding the Value of Social Media Buzz and What It Can Do For Your Business | 01:00:00 | ||
Developing a Winning Social Media Marketing Plan | 01:00:00 | ||
Setup and Manage a Facebook Page That Works | 01:00:00 | ||
Tweet Your Way to Online Prominence | 01:00:00 | ||
Build Your Network with LinkedIn | 01:00:00 | ||
Captivate Your Audience with YouTube | 01:00:00 | ||
Conclusion | 00:15:00 | ||
Viral Marketing | |||
INTRODUCTION | 00:15:00 | ||
ELEMENTS OF VIRAL MARKETING | 00:30:00 | ||
VIRAL MARKETING CASE STUDY: HOTMAIL | 00:30:00 | ||
FORMS OF VIRAL ADVERTISING | 00:30:00 | ||
ADVANTAGES OF VIRAL MARKETING | 00:30:00 | ||
THE FUTURE OF VIRAL MARKETING | 01:00:00 | ||
Mock Exam | |||
Mock Exam- Marketing (4 Course Bundle) | 00:30:00 | ||
Final Exam | |||
Final Exam- Marketing (4 Course Bundle) | 00:30:00 | ||
Certificate and Transcript | |||
Order Your Certificates or Transcripts | 00:00:00 |