Name: Marketing Diploma Level 5
Price: 300 GBP
Rating: 4.8 (9 reviews)

Start building a successful career in marketing and develop the skills with the Marketing Diploma Level 5. It is ideal for those who have some knowledge of marketing practices and wish to develop their practical understanding.

In this course, you will learn all aspects of marketing, from personal selling and sales promotion to the fundamentals of advertising and the communication process. You will explore a wide range of techniques and strategies, with an in-depth study of the product lifecycle. You will also learn about market testing, how to conduct thorough market research and understand your target customer’s needs.

Learning Objectives:

Understand how the marketing industry works and how it has evolved
Have a solid understanding of consumer buying behaviour and trends
Familiarise with the market research process and learn how to conduct a market research report
Gain a comprehensive understanding of the four stages of the product lifecycle
Identify the components of an effective product strategy, including vision, goals and initiatives
Learn about the different types of marketing channels and their functions
Understand the importance of integrated marketing in communicating a brand’s message

Who is this Course for?

This comprehensive Marketing Course is ideal for anyone who is looking for a general introduction to this field, whether you have little or no knowledge of marketing, or wish to build on your existing skills. There are no entry requirements for this course and learners of all levels and academic backgrounds are welcome to enrol. An endorsed certificate of achievement in marketing will open doors to many opportunities in this sector and will add essential skills to your CV if you’re looking to kickstart your career

Entry Requirement:

This course is available to all learners, of all academic backgrounds.
Good understanding of English language, numeracy and ICT are required to attend this course.

Endorsement

This course has been endorsed by the Quality Licence Scheme for its high-quality, non-regulated provision and training programmes. This course is not regulated by Ofqual and is not an accredited qualification. Your training provider will be able to advise you on any further recognition, for example progression routes into further and/or higher education. For further information please visit the Learner FAQs on the Quality Licence Scheme website.

Certificate of Achievement

Endorsed Certificate of Achievement

At the successful completion of the course, the learners can order an endorsed certificate of achievement by paying the fee of £108. There is an additional £10 postal charge for international students.

Certificate of Completion from Course Gate

At the successful completion of the course, the learners may order the Certificate of Completion from Course Gate (soft copy) by paying only £2. For the Printed hard copy of the certificate, the learners have to pay £9. There is an additional £10 delivery charge for international students.

Career path

An endorsed certificate in marketing will help fast track your career and secure one of the following positions:

Digital Marketing Executive
Social Media
Email Marketing Assistant
Head of Marketing
Content Marketing Executive
Sales and Marketing Executive
Marketing Campaign Executive
Brand Marketing Manager
Head of Marketing and Communications
Head of Digital Strategy

Course Curriculum

Module 01: Basics of Marketing
	Basics of Marketing	00:30:00
Assessment Module 01
	Module 01 Final Quiz Exam – Marketing Diploma	00:10:00
Module 02: The Marketing Process
	The Marketing Process	00:40:00
Assessment Module 02
	Module 02 Final Quiz Exam – Marketing Diploma	00:10:00
Module 03: Strategic Marketing
	Strategic Marketing	01:00:00
Assessment Module 03
	Module 03 Final Quiz Exam – Marketing Diploma	00:10:00
Module 04: Marketing Environment
	Marketing Environment	00:20:00
Assessment Module 04
	Module 04 Final Quiz Exam – Marketing Diploma	00:10:00
Module 05: Market Segmentations
	Market Segmentations	00:40:00
Assessment Module 05
	Module 05 Final Quiz Exam – Marketing Diploma	00:10:00
Module 06: Consumer Buying Behaviour
	Consumer Buying Behaviour	01:00:00
Assessment Module 06
	Module 06 Final Quiz Exam – Marketing Diploma	00:10:00
Module 07: Business Markets and Buying Behaviour
	Business Markets and Buying Behaviour	00:40:00
Assessment Module 07
	Module 07 Final Quiz Exam – Marketing Diploma	00:10:00
Module 08: Marketing Research
	Marketing Research	00:30:00
Assessment Module 08
	Module 08 Final Quiz Exam – Marketing Diploma	00:10:00
Module 09: Product Strategy
	Product Strategy	00:50:00
Assessment Module 09
	Module 09 Final Quiz Exam – Marketing Diploma	00:10:00
Module 10: Branding Strategy
	Branding Strategy	00:30:00
Assessment Module 10
	Module 10 Final Quiz Exam – Marketing Diploma	00:10:00
Module 11: Product Life Cycle
	Product Life Cycle	00:30:00
Assessment Module 11
	Module 11 Final Quiz Exam – Marketing Diploma	00:10:00
Module 12: Pricing Strategy
	Pricing Strategy	01:00:00
Assessment Module 12
	Module 12 Final Quiz Exam – Marketing Diploma	00:10:00
Module 13: Marketing Channels
	Marketing Channels	01:00:00
Assessment Module 13
	Module 13 Final Quiz Exam – Marketing Diploma	00:10:00
Module 14: Integrated Marketing Communications
	Integrated Marketing Communications	01:00:00
Assessment Module 14
	Module 14 Final Quiz Exam – Marketing Diploma	00:10:00
Module 15: Advertising and Sales Promotion
	Advertising and Sales Promotion	01:00:00
Assessment Module 15
	Module 15 Final Quiz Exam – Marketing Diploma	00:10:00
Module 16: Personal Selling and Public Relations
	Personal Selling and Public Relations	01:00:00
Assessment Module 16
	Module 16 Final Quiz Exam – Marketing Diploma	00:10:00
Module 17: Direct and Digital Marketing
	Direct and Digital Marketing	01:00:00
Assessment Module 17
	Module 17 Final Quiz Exam – Marketing Diploma	00:10:00